CHOCKS
The launch of Isabela’s Chocks chocolates was a strategic effort focused on introducing a new product to the market, specifically targeting young consumers.
WHAT WAS DONE:
To support the launch of Isabela’s new Chocks product, we created a detailed sales sheet designed specifically for the sales team. This sheet included essential product information, cross-selling suggestions, and point of purchase (POP).
To keep the entire sales team well-informed and aligned with the product launch, we also developed a targeted email marketing campaign.
