• GASHI ROLLOUT •
In response to our customers’ needs, we created Gashi Rollout, a division specializing in the rollout of communication and packaging pieces, focusing on the specialized ability to adjust and adapt existing materials. Throughout our 15 years of existence, the following milestones stand out:
Over 1000 packaging rollouts, ranging from simple ingredient list adjustments to product line expansions.
More than 800 creations of Point of Purchase (POP) and other communication pieces.
These numbers reinforce Gashi Rollout’s dedication to delivering tailored and complete solutions that meet our customers’ specific needs.
• WHAT WE DO •
• PACKAGING ROLLOUT •
In packaging rollout, we adapt materials to ensure compliance with National Health Surveillance Agency (Anvisa) standards and internal company regulations. This includes adjustments to the nutritional table, ingredient list, claims, and other packaging details, as well as redesigning packaging elements based on an existing KV. We also tailor materials for new technical plants, facilitating format transitions (e.g., stand-up pouch to Tetra Pak) and product line extensions.
In this process, we incorporate Gashi Design’s specialized expertise to ensure that all adaptations align not only with regulatory requirements but also with the aesthetic and functional standards set by our design team. This approach maintains product quality and integrity while strengthening the brand’s market presence.
• ROLLOUT OF COMMUNICATION PARTS •
Highlight the development of communication pieces, starting from the base KV provided by the client and adapting it to different formats and media.
We have extensive experience in Point of Purchase (POP), built over our journey in partnership with our clients’ trade marketing since day one. Our team consists of professionals from the design division, bringing expertise in communication as well as knowledge of formats and structures. This combination of skills gives us a deep understanding of the specific needs of each project, allowing us to provide the most effective solutions for our clients.
While our core is firmly grounded in design, we excel in the effective deployment of communication pieces across both online and offline channels. Each new request is met with our strategic and design expertise, ensuring the delivery of impactful messages to the end consumer. Gashi Rollout is committed to providing tailored solutions that precisely and efficiently address the unique demands of each project.
