TORTINHAS PIRAQUÊ POINT OF PURCHASE MATERIAL

To enhance the visibility and market reach of Tortinhas Piraquê, we developed a series of strategic point of purchase materials designed to capture consumer attention and drive sales

WHAT WAS DONE:

We designed a floor display for additional store locations, strategically increasing impulse sales. This visually engaging display ensures effective product visibility, making it easily accessible and encouraging purchase.

To draw attention on shelves, we developed custom corners, price tags, and wobblers—elements that stand out through movement and color, effectively highlighting Piraquê Tortinhas and capturing consumer interest.

We also created cubes to establish extra display points in stores, offering a versatile solution to enhance product visibility.

For smaller markets, we developed posters with and without price tags, ensuring adaptability to different retail environments.