• GASHI DESIGN •
At Gashi Design, we are storytellers, bringing compelling narratives to life through elements like names, brands, and packaging. We don’t just see these elements as visual components, but as powerful vehicles to convey the unique essence of each story we tell.
In our approach, we dive deep to understand not only what’s visible, but also what’s underneath — the intrinsic purpose and values of each brand. This in-depth understanding serves as the foundation for charting a clear path toward the desired image.
Below, we highlight our main areas of activity, where we apply this meticulous and passionate approach:
• WHAT WE DO •
• CUSTOM STRATEGY AND CONCEPT •
Each challenge, a Universe: each project is treated as a unique universe, with carefully developed strategies and concepts to start the visual journey.
• BRANDING •
Diving into the roots: we understand and explore the essence of each brand, creating narratives that transcend the surface and connect deeply. We develop robust branding strategies to ensure a consistent and meaningful presence in the market.
• VISUAL IDENTITY •
Impactful Brands: We develop distinctive and powerful brands by carefully constructing the Key Visual (KV) through graphic elements, color palettes and typography. This approach ensures uniformity across all materials, unfolding the KV at every point of contact with stakeholders, ensuring the transmission of an integrated and cohesive message.
• POINT OF PURCHASE (POP) •
Sales Impact: We design effective visuals to influence purchasing decisions and stand out to our customers at the point of sale.
• PACKAGING •
Functional and attractive design: we create packaging that goes beyond aesthetics, considering functionality and user experience to highlight products on the shelves.
• DIGITAL •
Striking online presence: we work on the client’s digital presence by creating email marketing, newsletters, digital banners, and social media. Online visual standardization guarantees that the brand’s identity is consistently recognized and impactful across all digital channels.
