Liza oil packaging has been updated with new information about sustainability and oil heating, highlighting the ecological and nutritional benefits of the products.
Our task was to transform these messages into attractive and informative visual elements for the consumer, improving communication and brand perception.
WHAT WAS DONE:
We designed a series of clear and attractive icons to convey the brand’s new sustainability messages and nutritional data for the oils.
We used the icons and messages to engage consumers and raise awareness about the importance of sustainability when choosing products, promoting the brand’s environmental responsibility.
We restructured the layout of the labels to accommodate the new icons and information, in addition to updating them.
We also adjusted the nutritional information to comply with the new Anvisa legislation.