WEBJOIAS
We created the brand and support materials for an online jewelry store that specializes in mid-priced products, aiming to offer affordable pieces without compromising on quality and style.
This project involved several key steps to ensure the brand is attractive, cohesive, and impactful in all its customer interactions.
WHAT WAS DONE:
The first step of the project involved creating the brand. We defined a color palette, typography, and graphic elements that reflected the modernity, accessibility, and style of the jewelry store. To ensure consistent brand usage, we developed a detailed application manual.
We designed an exclusive emblem to be applied to the jewelry, serving as a distinctive signature for the brand. This emblem was carefully crafted to embody the identity and values of the jewelry company, becoming a symbol of authenticity and quality.
Additionally, we developed custom bags for product delivery, enhancing the overall brand experience.
